Blogs

Scaling New Heights in Design : Hybrid Inks Studio's Contribution to Voltas UMPSEL TBEM Application 2024

At Hybrid Inks Studio, we believe design is more than just aesthetics; it's about creating a narrative that reflects a brand’s essence. This philosophy came to life when we partnered with Voltas UMPSEL to design their 2024 TBEM (Tata Business Excellence Model) Application report, which covers crucial data from three key sectors: Infrastructure, TMD (Textile), and MCED (Mining). Our task was to craft a professional, sleek, and engaging layout that would not only present important information but also capture the spirit of innovation that drives UMPSEL.

The Theme: "Upscale – Scaling New Heights in Innovation"

For the report, the concept of “Upscale: Scaling New Heights in Innovation” became the backbone of our design. It perfectly symbolized UMPSEL’s drive to elevate their projects and consistently push boundaries in every sector. This theme wasn’t just confined to the words but was reflected throughout the design elements, from the cover to the internal layouts. It emphasized UMPSEL’s commitment to innovation, growth, and striving for new heights in the fields of infrastructure, textiles, and mining.

The Design Approach

Our design process was rooted in delivering a premium experience that aligned with the bold, forward-thinking identity of UMPSEL. The key elements included:

• A Striking Cover: The cover design captured attention immediately, embodying the idea of "scaling new heights" through the use of dynamic typography and visuals that represented growth and innovation. The sleek, modern layout set the tone for the entire report.
• Seamless Page Layouts: Each section, from infrastructure to textiles and mining, was meticulously designed to ensure easy readability and engagement. Data-heavy reports can often be daunting, but our approach made the information accessible, highlighting the importance of clarity in communication.
• Thoughtful Separators: To maintain continuity across the different sectors, we used thoughtfully designed separators. These not only provided a visual break but also ensured a cohesive flow between sections, tying everything back to the overarching theme of innovation and progress.

Delivering Excellence Through Design

Our goal at Hybrid Inks Studio was to design a report that reflected UMPSEL’s dedication to excellence and innovation. Every element, from typography to layout, was chosen to reinforce the narrative of scaling new heights and embracing progress across sectors. Through this project, we showcased how thoughtful design can elevate even the most technical of documents, transforming them into something truly impactful.

This project highlights our commitment to providing high-quality, client-focused solutions that marry creativity with functionality. We’re proud to have contributed to UMPSEL’s vision and look forward to scaling even greater heights together in the future.